‘Premam’ happens to be the highest grossing movie in the Malayalam film industry. The movie completed 100 days of its release yesterday. The 100th day function and screening will be held held at PVR Cinemas Lulu Mall, Kochi, today. Nivin Pauly, Alphonse Putherean, producer Anwar Rasheed and the other team members thanked the audience, through Facebook. Then entire cast and crew of the film including Nivin and Alphonse.
The movie faced several hardships before and after its release like piracy issues, opposition from media, film fraternity and authorities. Despite of all the havoc and speculations, the movie went on to become the biggest hit in the history of Mollywood. Popular filmmakers, political leaders, police officials, and media have stated that the movie is misleading the student community and youth.The movie also introduced three leading ladies to the industry, including Sai Pallavi, Madonna Sebastian and Anupama Parameshwaran.
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